South Korea Introduces Visa-Free Policy for Chinese Tourists

Photo: TDA
In recent days, the South Korean government announced a new policy allowing Chinese tourists to enter the country visa-free starting in late September. This marks a significant step in Seoul’s efforts to rebuild one of its most lucrative tourism markets and to enhance diplomatic ties with its largest trading partner. The timing and strategic intent behind the policy reveal multiple layers of economic, political, and cultural calculation. Before the COVID-19 pandemic, China was by far South Korea’s largest source of inbound tourists. In 2019, over 6 million Chinese visitors traveled to South Korea, accounting for approximately 34% of all foreign arrivals. These visitors contributed billions of dollars annually to the Korean economy, with per capita spending estimated at over $2,000—significantly higher than tourists from other countries. The pandemic disrupted this dynamic entirely. Border closures, coupled with political tensions stemming from the 2017 deployment of the U.S. THAAD missile defence system in South Korea, caused Chinese tourist numbers to plummet. Despite partial recovery in 2023, the figures remained well below pre-pandemic levels, largely due to visa restrictions, geopolitical frictions, and limited flight availability.

















